Changelog

Follow new updates and improvements to Social Valet.

August 24th, 2026

New

Improved

Fixed

Intro: This release gives you more control over how your photos look when they publish, a cleaner view of your recent performance, and a few reliability fixes that remove day-to-day friction.

More control over photo crops

Photo review and publishing now work together more smoothly, so it is easier to catch awkward framing before content goes out.

  • Preview crops before you publish. Switch between original, Instagram, and Pinterest views on the album page and in photo preview so you can catch framing issues earlier.

  • Adjust a crop right where you notice it. Open the crop editor from photo preview or photo tools, make the change, and keep moving without bouncing through extra steps.

  • Start from smarter defaults. Curated photos now get better default crops, which means less manual cleanup before you publish.

  • Keep unpublished posts in sync. When you save a crop, unpublished posts using that photo stay up to date, and your saved crop is the one used when the image publishes.

A clearer 30-day dashboard

Your dashboard now focuses on the most useful recent numbers at a glance, including publishing activity, content generation, impressions, and posts waiting for approval, with a faster path into full analytics when you want more detail.

More room for your team

You can now bring in up to 10 total team members, making it easier to manage Social Valet with a fuller in-house team or assistant support.

Smoother day-to-day fixes

A few everyday blockers were cleared out to keep content work moving.

  • Publish blogs more reliably. A bug that could stop blog posts from publishing has been fixed.

  • Download photos without error screens. Photo downloads are more dependable from both preview and album download flows.

  • Work more easily on smaller screens. The posts page now makes failed-post actions and new-post creation easier to reach on tighter laptop layouts.

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August 24th, 2026

New

Improved

Fixed

Intro: This release gives wedding vendors a much clearer view of how their content is performing, while also making trial signup and day-to-day publishing feel smoother. You can now check analytics from your phone, move through onboarding with less friction, and spend less time working around preventable posting issues.

Analytics is easier to use every day

This release introduces a fuller Analytics experience that is easier to navigate and more useful at a glance.

  • See your performance in one place. You now have a dedicated Analytics area with an overview plus Instagram, Pinterest, WordPress, and Social Valet tabs.

  • Check your numbers from your phone. The Analytics experience is now mobile-friendly, so it is easier to review performance when you are away from your desk.

  • Get more helpful takeaways up front. Key insights were reworked to highlight things like posting habits, streaks, connected platforms, and Instagram queue health instead of less useful one-off signals.

Understand what is working across each platform

The new views make it easier to spot trends without bouncing between tools.

  • Review the big picture faster. The overview now surfaces reach, engagement, publishing volume, time saved, and top-performing content in one place.

  • Dig into platform details when you need them. Instagram, Pinterest, and WordPress each now have their own performance views so you can see what is gaining traction on each channel.

  • See how Social Valet is helping behind the scenes. Dedicated sections now show content output, workspace activity, automation health, and vendor collaboration more clearly.

Start your trial with less friction

The path from signup to a working account should now feel more natural and more trustworthy.

  • Move through onboarding in a better order. Subscription now happens earlier, which helps the rest of setup behave the way users expect.

  • Choose a plan from a clearer page. The subscribe step now does a better job explaining the free trial, the guarantee, and your plan options.

  • Feel more confident entering your card. Checkout messaging is clearer, the page better reflects Social Valet, and the overall experience feels more polished.

Keep albums and galleries in the right order

Your photos should now follow the flow of the event instead of a confusing file-name sort.

  • See album media in moment order by default. Albums now open in a more natural sequence that is easier to review.

  • Keep that same order on public album pages. Shared galleries now reflect the same moment-based flow, so clients and collaborators see a cleaner presentation.

Publish with fewer avoidable blockers

A few frustrating issues in content generation and publishing were cleaned up in this release.

  • Generate Instagram posts even when drafts already exist. Manual generation is no longer blocked just because an album already has unapproved Instagram posts attached to it.

  • Avoid losing an entire Pinterest batch because one item fails. Pinterest generation is more resilient when one generated pin has a validation problem.

  • Give Pinterest content better source context. Link and board details now feed into generation inputs more cleanly, helping content stay more useful and aligned with the business.

Work more comfortably on smaller screens

Smaller polish updates also make everyday work a little easier.

  • Use the app more comfortably on a laptop. Navigation and layout tweaks reduce cramped or awkward behavior on smaller screens.

  • Benefit from quieter workflow cleanups behind the scenes. A few supporting improvements helped smooth prompt-management and publishing workflows that power the experience vendors see in the app.

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July 13th, 2026

New

Improved

Fixed

Intro: This release gives wedding vendors better ways to share albums, pull files in from cloud storage, and keep content moving without avoidable friction. It also clears a few frustrating blockers in publishing and Pinterest setup.

Share albums with more confidence

You can now create a public album link so it is easier to share your work with brides-to-be, add an album to your Instagram link, or send a polished gallery anywhere you want people to view your photos.

  • Choose whether vendors appear on the page. You can include vendor details when you want to highlight collaborators, or leave them out when you want a simpler public view.

  • Set expiration dates for time-sensitive sharing. Links can stay open as long as you want or expire on a schedule when you only want access available for a certain window.

  • Manage public links from inside the album. Create, copy, and turn off links easily, and quickly see which albums are already being shared.

Import files from Google Drive and Dropbox

Bringing content into Social Valet now takes fewer manual steps when your files already live in the cloud.

  • Pull files into an album without downloading them first. You can now import selected files from Google Drive or Dropbox directly inside Social Valet.

  • See what is happening during longer imports. Imports now show progress more clearly, surface failed files with usable feedback, and make retries easier when something does not come through the first time.

Keep Pinterest work on track

Pinterest setup should now feel more complete and less frustrating.

  • See the full set of boards on a connected account. The issue that limited board selection to a single Pinterest board has been fixed.

  • Keep Pinterest content closer to your brand voice. Pinterest-specific brand voice support is now better accounted for, helping generated content stay more consistent with how you want your business to sound.

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July 2nd, 2026

New

Improved

Fixed

Intro: This release brings three major upgrades to Social Valet for wedding vendors. Social Valet is now mobile-friendly, Pinterest is now fully connected inside the platform, and you can now upload video content into albums and use it in your posting workflow.

Social Valet is now mobile-friendly

You can now use Social Valet from your phone in a much more complete and reliable way.

  • Manage your account and content on mobile. Dashboard, albums, posts, calendar, settings, vendors, and brand voice are now far more usable on smaller screens, so you can keep work moving when you are away from your computer.

  • Move through setup and publishing flows more comfortably. Login, onboarding, album creation, album imports, blog-post work, and post review are all better adapted for mobile use.

  • Work with fewer mobile rough edges. Post-launch mobile fixes and mobile web improvements make the overall experience feel more stable and practical day to day.

Pinterest automation is now built in

Pinterest is no longer a side workflow. It is now connected inside Social Valet so you can create, publish, manage, and track pins in the same platform you already use for the rest of your content.

  • Connect Pinterest directly inside Social Valet. You can now link your Pinterest account, choose how Pinterest publishing should work, and set Pinterest-specific brand voice and website-link preferences.

  • Create and publish pins without piecing things together manually. Social Valet can generate pins from album content, schedule them automatically, suggest the right board, and publish them for you.

  • Stay in control when you want a hands-on workflow. You can manually create pins, preview and edit them before they go live, and backfill content when you need something more custom or timely.

  • See Pinterest alongside the rest of your content. Pins now appear in your posts workflow, on your calendar, in failed-post monitoring, and in analytics so it is easier to see what is scheduled and what is performing.

You can now upload video content and use it in posting

Video is now part of the Social Valet content workflow instead of something you have to manage outside the platform.

  • Upload video straight into your albums. Videos now live alongside your photos in album grids, with in-app preview so you can review them without leaving Social Valet.

  • Let Social Valet use video in content creation. Video can now be considered in content selection, and captions can be written to match video posts instead of only photo posts.

  • Post video to your social platforms more easily. Video content can now flow into Instagram and Pinterest publishing, and deleting a video also cleans up dependent scheduled posts so your queue stays accurate.

Fix everyday content frustrations

A few important workflow blockers have been cleaned up in this release.

  • Send album emails to everyone you intended to reach. Sharing an album now works more reliably when you are emailing all vendors at once.

  • Download photos more reliably. The production issue blocking some album downloads has been fixed.

  • Adjust Instagram posts with less friction. You can remove images faster while editing and build larger Instagram carousel posts with up to 20 images.

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June 5th, 2026

New

Improved

Fixed

Intro: This release makes day-to-day content work smoother for wedding vendors. You can shape how Social Valet writes in more detail, generate captions faster, and review shared albums with more confidence before you copy or download anything.

Shape your brand voice with more control

Brand voice is now easier to manage without losing the personality that makes your business feel like you.

  • Preview how your voice sounds before you rely on it. Generate a sample Instagram caption or blog excerpt from your current settings so you can hear the tone before you publish.

  • Update one part of your voice without starting over. The new Brand Voice page breaks your voice into clearer sections, making it easier to adjust specific parts of how Social Valet writes for you.

  • Keep pending posts aligned with your latest voice. After major brand voice changes, Social Valet now gives clearer reminders when queued posts still need to be rejected and regenerated to match your newest settings.

Write captions faster from the post editor

A new caption workflow helps you move from idea to publish-ready copy with less back-and-forth.

  • Generate captions where you already work. You can now create an Instagram caption from inside the post editor instead of leaving the page.

  • Start earlier in the workflow. Caption generation also works during manual post creation, so you can get polished copy sooner instead of saving first and coming back later.

Review shared albums with less guesswork

Shared albums now give you more context and a smoother browsing experience before you decide what to copy or download.

  • See more detail on each image. Shared album list view now shows moments, descriptions, and tags so you can understand what you're reviewing at a glance.

  • Sort and filter before you import. Shared album previews now include familiar controls that help you narrow down the images you want to review first.

  • See full images more clearly. Shared album list views do a better job showing the whole photo, which makes scanning portrait and landscape images easier.

  • Download photos without adding the album first. If you already have a Social Valet account, you can still grab the files you need without bringing the album into your workspace.

  • Move through shared albums more smoothly. The image-copy flow uses a steadier grid layout, and shared album grids no longer suggest clicks where no action is available.

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May 27th, 2026

New

Improved

Fixed

Intro: This release makes day-to-day publishing in Social Valet more complete and dependable. You can now see more of your Instagram history in one place, recover more quickly when access or billing needs attention, and run into fewer blockers when posting or joining shared albums.

See your full Instagram history in Social Valet

Instagram activity is easier to review without bouncing between tools.

  • Bring externally published Instagram posts into view. Posts you published outside Social Valet can now appear in your published posts area, so your Social Valet view more closely matches what your audience actually sees on Instagram.

  • See those posts on your calendar. Past posts published directly on Instagram now show on the day they went live, giving you a more complete picture of your recent publishing activity.

  • Open external posts in a safe read-only preview. You can review captions, media, and engagement details in Social Valet, then jump to Instagram when you need to make changes there.

  • Note: this is only for posts since you connected your instagram account to Social Valet.

Clearer next steps when billing needs attention

If your subscription is missing or your billing needs to be updated, Social Valet now does a better job taking you to the right place instead of leaving you at a dead end. That means less confusion when you need to finish setup or fix a payment issue so you can get back to work faster.

Fewer Instagram publishing failures

Posts that would have failed because of unsupported Instagram image sizing are handled more gracefully, helping reduce repeated publishing errors and making it easier to get posts out without trial and error.

Smoother shared album onboarding

People coming in from shared album links can now move between sign up and log in more reliably, and the flow for adding a shared album to an account is more dependable. That helps new users get into their album faster with less friction.

Updated Terms of Service

We refreshed the Terms of Service shown in Social Valet so the in-app terms better reflect the current product and account experience.

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May 20th, 2026

Improved

Fixed

This release makes day-to-day work in Social Valet feel more dependable. Wedding vendors should see smarter moment-based post generation, smoother album publishing, and fewer interruptions when refining their brand voice.

Better Content Generation Based on Album Moments

Post generation now uses Moments with more detail, giving the system better context for both writing and image selection.

  • Generate posts that stay true to the Moment. When Social Valet creates a Ceremony post, it can now stay focused on Ceremony photos instead of pulling from the full album, helping each post feel more relevant to the story it is meant to tell.

  • Write stronger captions and choose better photos. The system now knows how many images exist in each Moment and uses that context during planning and selection, which helps it recommend more realistic posts, write more accurate captions, and pick photos that fit the post better.

  • Keep flexibility when a post is broader. When a post is meant to be more general, Social Valet can still use the full photo set so broader content does not get boxed in unnecessarily.

Bug Fix: Generate Posts with Fewer than Ten Images in an Album

If an album has fewer than 10 images, it can now still move into publishing and generate posts the way you would expect.

Bug Fix: Edit Vendor Details in Album Creation Flow

Updating a vendor in the album details section now changes the existing vendor entry instead of accidentally adding a duplicate during the album creation flow.

Bug Fix: Use More Content in Refine / Retrain Brand Voice

Longer brand voice inputs can now go through more reliably in the refine or retrain text box, making it easier to update your voice without having to cut down the content first.

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May 15th, 2026

Improved

Fixed

Intro: This release makes the calendar easier to use on smaller laptop screens. Wedding vendors can see more of their week at once and reschedule posts with more confidence.

Easier calendar planning

The calendar now fits smaller laptop screens more comfortably, so you can review your full week without awkward side-scrolling. Post cards also behave more cleanly while you reschedule content, with better visibility, smoother dragging, and a less crowded layout when you're working through your posting plan.

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May 11th, 2026

New

Improved

Fixed

Intro: This release helps wedding vendors make schedule changes faster, clean up vendor details with less friction, and avoid publishing interruptions when account data needs attention. It also improves a tricky PDF import case so album setup feels more dependable.

Easier rescheduling

Planning changes happen constantly during wedding season, so this release makes it much quicker to adjust your queue without slowing down your day.

  • Drag posts to a new day on the calendar. On both week and month views, you can move a scheduled post just by dragging it, and Social Valet keeps the time of day intact.

  • Rearrange your Instagram grid before posts go live. Move scheduled posts into a new spot and the surrounding schedule adjusts automatically, while already-published posts stay locked in place.

  • Jump straight to the week you want to plan. Pick any date from the mini calendar and the week view shifts instantly so you can see that seven-day window.

Cleaner vendor management

Vendor details are easier to trust now, especially when you're working quickly inside an album.

  • Vendor role changes now stick from the album view. If you update a vendor's role while working inside an album, that change now saves correctly everywhere the vendor appears.

  • Deleting a vendor is clearer and safer. You can now review the impact first, remove a vendor from just one album when needed, or fully delete them with clear confirmation.

More dependable publishing

A bad Instagram tag should not derail a scheduled post. This update keeps publishing moving and makes the next step clearer when something needs attention.

  • Scheduled posts can still go out on time. If a tagged Instagram account cannot be used at publish time, Social Valet can remove that tag, publish the post anyway, and point you to the vendor details that need to be fixed.

Better PDF imports

Some PDFs with table-heavy layouts now import more reliably during album setup, making it easier to pull in event details without as much manual cleanup.

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May 1st, 2026

New

Improved

This release gives wedding vendors more control over when content publishes, more flexibility to organize albums around their own style and market, and a steadier posting cadence. Plus a handful of polish updates across the album and post experience.


Moments are now yours to customize

Moments help you organize photos within an album — getting ready, ceremony, first dance, and so on. With this release, your moments list is yours to shape, and they're more visible throughout the app.

  • Manage your moment list in Settings. Add, rename, remove, reorder, and reset your moments so they match your style and workflow.

  • Moments tailored to your market. Each business has its own moment list instead of sharing a global one, so you can organize weddings around your region, traditions, and preferred language.

  • Spot moments at a glance. Moments now appear as clear labels in both the lightbox and list view, with a visible empty state when no moment is set.

  • Reassign photos before deleting a moment. Move tagged photos to another moment before removing one so you don't lose your organization work.

  • Create moments with less setup. Just enter the name — Social Valet handles the rest.

  • Captions match your moments. Instagram captions and blog content now better reflect your custom moments, including regional or style-specific ones, so generated content feels more true to the event.

Control when albums publish

You're now in the driver's seat on when an album starts generating and publishing content. No more posts kicking off before an album feels ready.

  • Authorize an album for publishing when you're ready, and move it back to draft if plans change. Post generation now waits for your go-ahead instead of starting at album creation.

  • The "back to draft" option lives in the three-dot menu so it stays out of the way until you need it.

  • Filter albums by Draft or Publishing status to keep track of what's ready to go and what still needs your attention.

  • Clearer next steps after upload. The album-created popup now explains that you should review your images and authorize publishing before posts are generated.

  • Less clutter in album alerts. Outdated and misplaced prompts have been removed from album pages so the view stays focused on the work that matters.

Set your posting pace

You can now choose how many Instagram posts Social Valet publishes each week instead of being locked into the default pace. Once you set a weekly limit, scheduling respects it — your queue can keep building in the background, but publishing waits for the next available slot so your cadence stays consistent.

Faster photo curation

You can now favorite an image and set it as the album cover directly from the larger photo preview, making it faster to pick standout images without jumping back and forth.

Clearer album sharing

The album sharing message now does a better job explaining what collaborators get when you share a copy, setting clearer expectations and making the handoff feel more straightforward.

More vendor role options

Social Valet now supports Stylist, Content Creator, and Hair & Make-Up as vendor roles, and simplifies Venue Coordinator to Venue — making profiles feel more accurate for the way wedding pros actually describe their work.

UI polish

The New Post button is now more balanced and easier to scan. Small change, but it makes the post creation area feel tidier and more intentional.

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